Podcast: Sisa, science dispels false myths about frozen foods and promotes the role of Gdo

Frozen foods can help us fully comply with the principles of the Mediterranean Diet, yet almost half of Italians (46%) are unaware that they retain nutritional properties entirely equivalent to those of fresh foods. New and solid scientific evidence is now shedding light on this important issue, including the recent review of international literature conducted by Sisa-Società italiana di scienza dell'alimentazione covering more than twenty years of studies devoted to the most widely consumed fish species.

In this context, organised large-scale retail plays a crucial role: not only as the main logistical link between industry and families' daily shopping, but also as a showcase capable of guiding consumption choices through an ever broader and more diverse range, spanning from simple products to more elaborate preparations.

How can the convenience of the frozen food aisle be best combined with proper food education? We discussed this with prof.ssa Silvia Migliaccio, president of Sisa, to explore the challenges facing Gdo, label transparency, sustainability in the fight against food waste, and the persistent myths surrounding this product category.

This article was translated from the original Italian version with the assistance of artificial intelligence. In case of discrepancies, please refer to the original Italian version.