PL Magazine 4/2026

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In this issue:

Editorial 
A supply chain disrupted by the lorry stoppage

Marca Awards 
Marca Award 2027: new categories and assessment criteria

The dunnhumby analysis 
From consuming less to consuming better: GLP-1 and the future of private labels

Cover story 
Private label as a tool for social cohesion and territorial support 

Consumer & PL – Eumetra 
MDD, snacks conquer the shopping trolley

Interview with the retail sector 
Arcaplanet: exclusive brands exceed 40% of net turnover

Companies in the field

PL branding by The Optimist 
Snacks and packaging: how design communicates benefits, taste and new consumption styles 

Interview with the industry 
Saclà grows in MDD

Market 
Sweet and savoury PL snacks drive sales in GDO

The Focus Research analysis 
Analysis of promotional activities for own-label potato snacks

This article was translated from the original Italian version with the assistance of artificial intelligence. In case of discrepancies, please refer to the original Italian version.