Saclà expands its offering with the new single-portion Pestos 2XME

Saclà, a leading company in the pesto sector, continues to expand its range with the new Pestos 2XME, single portions of 45 grams that are perfect for meeting new consumption styles.

The company is innovating in the sector by building on the identity of pesto, a product at the heart of tradition, reinterpreting it in a contemporary way with new products and formats designed to meet the needs of modern consumers.

Pesto continues to be a product highly appreciated by consumers, evolving from the quintessential condiment into a versatile ingredient capable of bringing new recipes to life and accompanying different consumption occasions. This evolution is supported by shoppers who are increasingly attentive to quality and convenience, and open to the possibility of experimenting with new flavours.

The new range of pestos

The Pestos 2XME, in the single-portion format of 45 grams, are specifically designed to meet new consumption styles with convenience, freshness and a focus on reducing waste, thanks to the innovative format, which combines service and quality and stands out in the segment.

The range offers recipes with a distinctive flavour, each with its own clearly defined identity. The Sundried Tomato and Pistachio Pesto combines the savoury intensity of sundried tomatoes with the delicate note of pistachios; the Truffle Pesto delivers an elegant, lingering aroma in a velvety cream, while the Calabrian Pesto combines the sweetness of peppers with the creaminess of ricotta, with a pleasant, slightly spicy note.

The new Pestos 2XME join the Pestos 4XME, already available in Genovese Pesto and Garlic-Free Genovese Pesto versions, helping to build a broad product portfolio capable of meeting different needs and consumption occasions.

“With the Pestos 2XME, we wanted to bring innovation to a category that is central to Saclà, through a format that responds to increasingly diverse consumption needs: convenience, correct portioning and product quality. It is a proposition that expands the occasions for using pesto and strengthens our offering within the segment, enhancing a category in which we continue to invest through research, innovation and attention to the quality of raw materials,” says Federico Ghisolfi, group commercial director at Saclà.

An innovative approach that respects tradition and the raw material

Saclà interprets changes in the category through an innovation journey that combines tradition, research and development, and the ability to anticipate new consumption styles.

At the heart of every product is a constant focus on the quality of the raw materials and care at every stage of production. This approach is also reflected in the “Piedmontese Basil Supply Chain” project, which strengthens the link between the local area and the production process and supports local agricultural excellence, with the aim of achieving Piedmontese sourcing equivalent to 80% of the kilograms of fresh basil required each year.

Through direct and ongoing collaboration with agricultural producers, the basil is monitored throughout its entire journey, from cultivation to processing, with the aim of preserving its freshness, aromatic profile and distinctive characteristics.

A new plant to strengthen production

To support this journey, Saclà is also continuing to invest in production, with the new Castello di Annone plant (At), a strategic project to strengthen production capacity in the pesto and sauce categories. This investment forms part of a broader vision involving the entire supply chain: from selecting raw materials to researching new production solutions, with the aim of creating value through quality, innovation and attention to new market needs.

This article was translated from the original Italian version with the assistance of artificial intelligence. In case of discrepancies, please refer to the original Italian version.