Ferrarini Lab (Pini Group) invests 100 million in Masone (Re)

Ferrarini Group or, more accurately, Ferrarini Lab is investing almost 100 million euros to strengthen Emilia-Romagna’s agri-food supply chain.

The Region has announced this, having just given definitive approval to a project aimed at relaunching one of the historic Made in Italy brands and creating a new sustainable production hub in Masone, a district of Reggio Emilia.

Ferrarini Lab Srl, established within Pini Group (which has, since 2023 owned80% of the historic cured-meat producer) was established, precisely, as part of the project to acquire and relaunch the Ferrarini brand.

The role of Invitalia

“The project – the local authority states – is consistent with the objectives of regional planning and with the aims of the Regional Complement for Rural Development and was submitted for the Ministry of Enterprises and Made in Italy Development Agreement to access the incentives provided for. The Emilia-Romagna Region, called upon to express its opinion on the initiative’s consistency with regional planning, gave a favourable assessment, officially forwarding it to Invitalia,, the body managing the procedure”.

The overall investment, as mentioned, amounts to 99,9 million euros and involves the construction of a new plant dedicated to meat processing and the production of cooked hams, roasts, pancetta, sliced meats and new product lines.

The new site will make it possible to consolidate and modernise the activities currently carried out at the historic plant in Rivaltella (Reggio Emilia), through a technologically advanced factory that is strongly integrated with the regional agri-food supply chain.

Ferrarini expands employment at the industrial hub

The programme will have a significant impact on employment, guaranteeing the preservation of approximately 145 workers currently employed in Rivaltella and, indeed, raising the total workforce overall to approximately 159 employees once fully operational. This will preserve specialised expertise and consolidate employment in the region.

For the Region, the initiative falls within the objectives of internationalising agri-food supply chains and improving the competitiveness of regional products, as well as the strategies for the regeneration of production areas, the energy transition and innovation.

The new plant will be built through the redevelopment of an industrial area that has been disused for more than ten years, with demolition and reconstruction work based on the highest environmental and energy standards.

The project includes atrigeneration plant that optimises energy-conversion processes, achieving levels of efficiency unimaginable in conventional systems, and produces electricity, heat and cooling.

18.000 tonnes of production capacity

A photovoltaic system will also be built, with an estimated output of approximately 1.500 MWh per year, primarily intended for self-consumption, along with heat-recovery systems, high-efficiency refrigeration systems and advanced technologies for monitoring and optimising energy consumption.

The industrial plan will make it possible to increase production capacity to up to 18.000 tonnes per year and support revenue growth by expanding the product range and by strengthening exports and developing new markets, particularly in the European Union and North America.

According to Company Report Ferrarini Group closed 2025 with revenue 2025: of 197 million euros, compared with 182,3 million euros the previous year. EBITDA 2025 totalled 13,4 million euros and the company returned to profit, after the negative figure recorded in the financial statements for 2024.

FERRARINI GROUP: THE THREE KEY FIGURES

This article was translated from the original Italian version with the assistance of artificial intelligence. In case of discrepancies, please refer to the original Italian version.