Grisbì-Vanity Fair Italia: the second limited edition 2026 with mou caramel flavour arrives

Grisbì continues its collaboration with Vanity Fair Italia and launches the new Grisbì Mood Boosting Mou Caramel Special Edition in a limited edition.

The new product expands the brand’s journey through an original combination of crisp shortcrust pastry and a creamy mou caramel filling. Interpreted by Vanity Fair Italia, the new offering is the second chapter of a project that began at the start of the year: the partnership was launched with the first Special Edition Mood Boosting Mango & White Chocolate, for the summer season.

The protagonist

The protagonist of this second edition is mou caramel, one of the most loved and versatile flavours, capable of evoking memories, warmth and a sense of comfort. A recipe designed to accompany the change of season with an intense and enveloping tasting experience, in which the fragrant Grisbì shortcrust pastry encloses an irresistible mou caramel-flavoured centre, for a break that offers pleasure with every bite.

A flavour for every season

With this new limited edition, the Mood Boosting concept evolves in line with the rhythm of the seasons: while the summer variant evoked energy and freshness, the new offering interprets the desire for the comfort typical of autumn, transforming every break into a treat to be enjoyed. A filled shortcrust pastry to warm up the day: this is the essence of the new Grisbì offering, which interprets the season’s desire for wellbeing through an intense and enveloping flavour.

For this second stage of the project too, Vanity Fair Italia is supporting Grisbì with a dedicated communications plan, through the creation of content, digital and social activities, and experiences in the local area, helping to continue a story that places the pleasure of taking a break and the value of small self-care gestures at its centre.

The comment

“We are pleased to continue our collaboration with Vanity Fair Italia, which over the course of 2026 is supporting the brand through a programme of dedicated content, experiences and events,” declares Elena Personi Musola, Italy marketing manager for the Vicenzi Group. “The partnership goes beyond the launch of new variants and stems from the meeting of two similar worlds: on the one hand, Grisbì, the daily treat capable of turning a break into a moment of personal pleasure; on the other, Vanity Fair Italia, a point of reference for contemporary coverage of culture, current affairs, fashion, beauty and lifestyle. At the centre is the concept of self-care, which today is increasingly linked to the small daily gestures capable of creating a moment of pleasure. This new Special Edition interprets this trend by combining flavour and sensory experience”.

This article was translated from the original Italian version with the assistance of artificial intelligence. In case of discrepancies, please refer to the original Italian version.