Paglieri strengthens its management team by appointing Flavio Ferretti as its new General Manager

Paglieri is strengthening its management structure by announcing the appointment of Flavio Ferretti as its new General Manager.

The manager’s appointment is part of the Group’s organisational and strategic development, as it faces a competitive landscape shaped by changing consumer habits, the evolution of distribution channels and the growing importance of innovation.

With over 40 years’ experience in the fast-moving consumer goods sector, Ferretti brings to Paglieri a solid understanding of industrial and commercial dynamics, gained through senior positions at leading Italian companies. The appointment represents a decision to strengthen management governance, with the aim of guiding the Group into a new phase of development, consolidating its competitive position and enhancing a portfolio of brands that includes, among others, Felce Azzurra, Cléo, SapoNello, Aquolina and Pink Sugar.

Career

Born in Liguria, Ferretti spent much of his career at Gruppo Lavazza, where he joined in 1983, taking on increasing responsibilities in sales, marketing and company management. After serving as Retail Sales Director for Italy and subsequently as Home Business EMEA Director, in 2012 he took the helm of Lavazza’s Italian business unit, a position he held until 2017. During the same period, he was also Managing Director of Ercom, a Group company.

From 2017 to 2024, he led Nims, a Gruppo Lavazza company specialising in the distribution and direct sale of capsule coffee, first as Managing Director and General Manager and subsequently as Chairman and Managing Director.

Between 2024 and 2026, he was Chief Executive Officer of Noberasco. Alongside his corporate experience, Ferretti has an established role in representing the consumer goods industry. He is president of Ibc – Associazione Industrie Beni di Consumo for the three-year term 2026-2028 and is a member of the GS1 Italy Board of Directors.

Comments

“With the arrival of Flavio Ferretti, we intend to further accelerate the Group’s development”, says Debora Paglieri, Managing Director of Paglieri. “The fast-moving consumer goods market is undergoing profound transformation, and we believe it is essential to address this with a strong management structure capable of combining our industrial identity with a forward-looking vision. Ferretti’s experience will make an important contribution as we tackle the challenges ahead with determination.”

“The appointment of Flavio Ferretti reflects our desire to further strengthen the Group’s management expertise”, says Fabio Rossello, Managing Director of Paglieri. “His knowledge of the market, gained both through managing leading industrial companies and through representing the sector in associations, is a significant asset in supporting our development, strengthening our brands’ competitiveness and seizing the opportunities offered by the sector’s evolution.”

“Joining Paglieri means taking on a new professional challenge within an industrial company that has been an example of Italian entrepreneurship for over two centuries”, comments Flavio Ferretti, General Manager of Paglieri. “The fast-moving consumer goods sector today demands adaptability, swift decision-making and an increasingly integrated view of the relationships between industry, distribution and consumers. I will work with the Managing Directors and the entire organisation to make the most of the Group’s portfolio of brands and expertise, strengthening its prospects for growth.”

This article was translated from the original Italian version with the assistance of artificial intelligence. In case of discrepancies, please refer to the original Italian version.