Kasanova: Pamaf saves 200 stores and 1.700 employees
Kasanova: Pamaf saves 200 stores and 1.700 employees
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The Neapolitan company Pamaf, after acquiring 100% of the shares in Kasanova, presents its recovery plan to the Mimit. The offer was accepted in March by the shareholders of the household goods chain.
What is the plan for Kasanova
In detail, the new owners’ project enables all workers to be protected, 1.700 employees, while making the most of the staff’s experience and safeguarding the network of around 200 stores, distributed throughout the country.
Logically, this refers only to the direct network, given that, despite some closures, Kasanova currently operates around 700 stores, according to current data. The remainder, around 280, consists of the franchising channel, plus 200 corners in other retailers’ stores.
The aim is to further strengthen the commercial network and consolidate the brand’s presence in our market.
Profitability restored as early as 2026
During the meeting on 3 June, Pamaf highlighted that it had invested 18 million euros to ensure the economic and financial stabilisation of the Kasanova group, definitively enabling it to move beyond the emergency management that has characterised recent years.
The recovery plan aims to return the company to profitability by 2026, marking a clear reversal of the trend compared with the past.
“The business plan – a statement from the Ministry of Enterprises and Made in Italy explains – will be presented in terms of its operational guidelines to the trade unions in the coming weeks, through specific discussion forums at both regional and national level”.
The Italian company Pamaf is, more precisely, an entrepreneurial holding company led by Neapolitan businessman Antonio Bernardo, former partner and former managing director, together with his brother Luigi, of the fast-fashion chain Piazza Italia.
In 2024, according to Chamber of Commerce data, the key figures for the holding company were 17,6 million euros in turnover and more than 2,2 million euros in profits.
Mimit sets a date for the end of November
Mimit will closely monitor the implementation of the development plan and has already scheduled a follow-up monitoring meeting for 26 November 2026.
"Kasanova has been saved, thereby protecting a further 1.700 jobs – said the minister, Adolfo Urso, in confirmation. – This is a new and important step in Mimit’s action to restore an industrial outlook to a prominent company, safeguarding its employment and production capacity”.
“The relaunch of Kasanova is one of the 40 agreements reached since the start of the parliamentary term, which have made it possible to reduce the open cases from the 55 inherited to the current 43 – the minister continued. – This is demonstrated by the numerous disputes brought to a resolution: from Riello to La Perla, from Piaggio Aerospace to Tecnomeccanica, from Lear to AC Boilers, Hiab, Venator and Dema”.
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This article was translated from the original Italian version with the assistance of artificial intelligence. In case of discrepancies, please refer to the original Italian version.
