
The Protection Consortium for Treviso Red Radicchio IGP and Castelfranco Variegated Radicchio IGP celebrates thirty years of activity, opening a new season marked by established achievements and growth objectives.
The picture is outlined by the financial report presented in recent days during the annual members' meeting. It was an opportunity to review the results of the latest financial year and outline prospects for the coming months, with the aim of consolidating the positioning of the two designations both on the domestic and international markets, where IGP products of excellence continue to attract interest and appreciation.
Meanwhile, the production season is getting into full swing. Following the start of the harvest of the early variety of Treviso Red Radicchio IGP on 1 September, and of Castelfranco Variegated Radicchio IGP on 1 October, the time is approaching for the first harvest of the late variety, which will reach the market in the coming days, at the end of the traditional whitening phase. A season that leaves behind the satisfaction brought by the 2025/2026 production, with certified quantities of 3.419 quintals for the early variety, 9.433 quintals for the late variety and 5.036 quintals of Castelfranco Variegated Radicchio.
Among the new developments for the season now beginning is the appointment of new director Fabio Sozza, who will work alongside president Christian Morandin, the board of directors and the members in managing the consortium's activities and developing future strategies. The role aims to ensure continuity in the work carried out, strengthening actions to protect and promote the two designations and supporting new growth opportunities for the entire sector.
Also on the horizon is the usual conference, which will focus on the export prospects of a unique product, entitled “Deep Roots, International Horizons: the future of IGP Radicchio”, to be held on 12 November 2026 at Palaradicchio in Rio San Martino, Venice. It will be an opportunity for discussion taking place in two parts: the first starting from the state of health of the supply chain, and the second looking to the future of a product that symbolises local identity. The aim is to investigate the prospects for internationalisation through the contributions of the guests, focusing on the challenges and opportunities awaiting the sector.
This article was translated from the original Italian version with the assistance of artificial intelligence. In case of discrepancies, please refer to the original Italian version.