The former Realco store in Bomporto, in the province of Modena, reopens under the Conad banner

Has reopened under the banner of Conad the supermarket on Via Adige in Bomporto, in the province of Modena, a long-established store and trusted reference point for the local community.

Joining the Conad Nord Ovest network

This opening is also part of the process of integrating the stores formerly Realco into the Conad Nord Ovest network and represents an important growth opportunity for the business, strengthening the banner's presence in the area, while retaining the longstanding team of 23 employees who will continue to welcome customers every day with professionalism and expertise.

“Embarking on this new adventure under the Conad banner is an exciting challenge for me and the entire team, which we are facing with pride and a sense of responsibility,” says Paolo Diegoli, supermarket manager and new Conad Nord Ovest member. “With a team of 23 longstanding employees, we want to continue to be a point of reference close to the people of Bomporto, maintaining the relationship of trust built up over the years. Joining the Conad network allows us to enrich our offering with quality fresh food departments, local specialities and new digital services to simplify everyday shopping, in keeping with the values that have always distinguished the banner: quality, value for money, service and closeness to local communities.”

Local specialities and private-label ranges

With the change to the Conad, customers can count on an even wider and more qualified commercial offering, with particular attention to fresh and ultra-fresh products, to local specialities and to the specialities of the I Nostri Ori range. The selection is further enriched by Conad-branded products, a guarantee of quality and value for money for everyday shopping, and by ranges dedicated to specific needs and lifestyles, such as Verso Natura Conad, Alimentum, PiacerSi and Conad Percorso Qualità. The offering is completed by the Italian regional specialities of Sapori&Dintorni and the Sapori&Ideerange, designed for those who enjoy experimenting with new flavours and culinary experiences, together with the Essentiae and Essentiae Lab ranges dedicated to personal care, Conad Baby for the nutrition and wellbeing of little ones, and Conad Petfriends, with products and accessories designed for pets.

Loyalty and sustainability

To celebrate the reopening, all new customers who sign up for the Carta Insieme or Carta Insieme Più Conad will receive a welcome bonus worth 1.000 miPremio points for their first Conad shopping trip.

The store has undergone a refurbishment of its layout and technological equipment, with the aim of offering customers a more modern, convenient and efficient shopping experience. The work carried out includes refrigeration systems of the latest generation and an entirely LED lighting system.

The new store’s offering

The fresh food departments are the main stars of the offering. Thefruit and vegetable department welcomes customers with a selection that prioritises freshness and seasonality. The bakery and pastry department produces fresh bread and pizza every day at the staffed counter. The deli, equipped with an in-store kitchen, prepares hot and cold ready meals every day. The butcher’s department stands out for its extensive self-service offering, with a carefully selected range of the finest cuts and a broad selection of ready-to-cook products. The fish counter with assistance offers a wide selection of fresh fish caught daily. The offering is enhanced by the Sushi Dailycorner, with specialities freshly prepared every day.

The selection is completed by a wide choice of healthy, organic, gluten-free, high-protein and vegan products for every lifestyle and nutritional need. The offering is rounded out by the wine cellar, featuring labels from the local area alongside national and premium selections.

Plenty of services for smarter shopping

Services available to customers include bill payment and mobile phone top-ups as well as access for pets. Agreements are also in place for meal vouchers and vouchers for people with coeliac disease.

The new Conad on Via Adige 250/R, located inside a shopping centre, extends over a sales area of approximately 1.000 sq m, is equipped with 4 traditional checkouts and is open from Monday to Saturday from 8:00 to 20:00 and on Sundays from 8:30 to 13:00. The store has a dedicated car park for customers.

This content was translated with the assistance of artificial intelligence.