Edenred Italia appoints Marco Ferrero as new Chief Executive Officer

Edenred Italia has announced the appointment of Marco Ferrero as its new Chief Executive Officer, who will be responsible for leading the company's business development, the evolution of its solutions and its technological transformation journey.

His experience in managing ecosystems that connect customers, users and business partners will help seize new growth opportunities, generate greater value for customers and accelerate the Group's three-year Amplify 25-28 plan.

Ferrero succeeds Fabrizio Ruggiero, who now takes on the role of chief operating officer benefits & engagement at Edenred.

Solid experience

After graduating in Physics and obtaining a Master's degree from Stanford Graduate School of Business, Marco Ferrero began his career at Bain & Company in 1997, before joining Vodafone in 2007, where he was appointed head of consumer products in 2009 and subsequently regional vice president in 2011. In 2014, he joined CartaSi as Italy sales director. From 2017, he worked at Nexi Italy, initially as commercial director and, from 2022, as chief country officer and executive board director. Throughout his career, he has led complex organisations and projects focused on growth, partnerships and digital innovation in regulated sectors.

These skills will be particularly relevant in supporting Edenred Italia as it faces future challenges, sustaining business growth, the evolution of its solutions and the company's technological transformation journey.

The comment

“Taking the helm of Edenred Italia means joining a company that has a tangible impact on the daily lives of millions of people and on businesses' ability to care for their employees,” says Marco Ferrero. “In the coming years, our task will be to strengthen and extend this impact: to reach an ever-growing number of companies, including small and medium-sized businesses, understand increasingly diverse needs and turn them into simple, personalised and digitally accessible solutions. We want to contribute to the evolution of the world of work and society, expanding the role that welfare can play in business growth and people's wellbeing.”

This article was translated from the original Italian version with the assistance of artificial intelligence. In case of discrepancies, please refer to the original Italian version.