In's Mercato strengthens its presence in Emilia-Romagna with a new store in Medesano (Pr)

In's Mercato is expanding its presence in Emilia-Romagna by opening a new store in Medesano, in the province of Parma, on Via Gandolfi.

A new opening that forms part of the retailer's development plan and helps strengthen its presence in the area, with the aim of being ever closer to local communities and responding to the needs of an ever-evolving customer base.

The store has a sales area of 785 sq m and is located in an urban area with a commercial focus, in an easily accessible position. A large car park is also available to customers, designed to make visiting the store easier and more convenient and to facilitate shopping.

Particular attention has also been paid to energy efficiency and consumption management. The premises are equipped with LED lighting and refrigerated counters with doors, solutions that help to reduce consumption and improve the supermarket's overall efficiency. These design choices reflect the retailer's focus on modern, functional stores designed to combine quality of service with attention to resources.

The offering follows the format that characterises the retailer's most recent stores, with an assortment designed to support customers with their everyday shopping. The range highlights the various product categories and focuses on the balance between quality, freshness and value, key elements of the retailer's offering model.

Today, In's has 585 stores across 12 Italian regions, an extensive network that is constantly expanding, through which the retailer consolidates its presence in the area and strengthens its relationship with local communities. A growth strategy focused on modern, functional stores designed to respond to consumption habits and the specific characteristics of different local contexts.

This article was translated from the original Italian version with the assistance of artificial intelligence. In case of discrepancies, please refer to the original Italian version.