Esselunga opens expanded supermarket space and range at Galluzzo in Florence

Esselunga has inaugurated the expansion of the sales area and range at the Galluzzo supermarket, in Florence.

Opened on 5 November 2014, the store has enhanced its range with an even wider selection, thanks to the reorganisation of the space and the introduction of new dedicated areas.

The new spaces

The sales area has increased from approximately 2.500 sq m to 3.581 sq m. In keeping with the principles of urban regeneration and the enhancement of existing assets, the work was carried out without any increase in volume and therefore without any further land consumption.

The project involved the recovery of previously unused commercial areas and the integration of part of the building adjacent to the supermarket, originally intended as a warehouse. The reorganisation of the space made it possible to revise the store layout and expand the range in the Grocery, General Merchandise and Perfumery departments.

The main new features include a new wine shop and pharmacy, further enhancing the range available to customers. Thanks to the revised layout, the store now offers approximately 23.000 products. A range designed to meet different shopping needs, with particular attention to value for money and exclusive own-brand lines. The e-commerce service is also available via the Esselunga app and the Esselunga a Casa website.

The promotions

To celebrate the expansion, a special promotion is available until 11 November: with a minimum spend of 70 euros, customers will receive an extra discount of 10% on their total spend at the checkout, also valid on products already on promotion. The special Autumn Offers, with discounts of up to 50%, are also available until 4 November.

Bar Atlantic

The popularity of Bar Atlantic, opened in December 2022, continues. With a large dining room seating over 120 people and an outdoor seating area, it offers a full restaurant service ranging from breakfast and lunch to aperitifs. The menu features recipes prepared with selected ingredients sourced directly from Esselunga stores and includes a wide choice of first and main courses, sandwiches, salads, fruit salads, cakes, freshly squeezed fruit juices, hamburgers and numerous specialities prepared to order. The offering is constantly updated and attentive to new consumer trends.

The area

There are nine Esselunga stores in the city of Florence, together with the superstores in Campi Bisenzio and Sesto Fiorentino. The Galluzzo store stands out because it is located in an area of particular scenic value. For this reason, it was designed using architectural solutions intended to help it blend into the surrounding context: the exposed-brick façade, the partially underground structure and the green roof extending over the top of the building help it blend harmoniously into the landscape.

This article was translated from the original Italian version with the assistance of artificial intelligence. In case of discrepancies, please refer to the original Italian version.