Nestlé-Purina invests in Thailand. 1,2 billion euros in the pet market in two months

In Thailand Nestlé-Purina is spending a further 157 million Swiss francs (166 million euros) to expand its pet-food production.

And this follows a mega-investment in Italy, in Mantua, where the multinational has committed 560 million euros (520 million Chf) for our four-legged friends, and after the 550 million dollars spent in Ohio on the new Purina plant in Batavia.

Nestlé thanks pet food: 21% of consolidated sales

Calculating in euros, in about two months, July and August, the Swiss group poured something like 1 billion and 200 million into the pet-food market.

In Thailand, the upgrade of production capacity, the group explains, is aimed at meeting the growing local and international demand for animal food under the various Purina brands, such as Felix, Friskies, Pro Plan and Purina One.

The investment is concentrated at the Rayong production site, a city in the south of the country overlooking the Gulf of Thailand (Pacific Ocean).

"Pet food is one of Nestlé's most dynamic segments globally, accounting for approximately 21% of consolidated sales. This operation reflects our confidence in its long-term potential in Asia, Oceania and Africa (Aoa), as well as in the rest of the world," explained Remy Ejel, Nestlé's CEO for the Aoa region. Thailand is an important part of Purina's global manufacturing network, and this expansion will improve our ability to serve a growing number of pet-owning households with superior nutrition, as they are moving away from home-prepared meals towards a packaged, healthy diet and seeking products that support the health and well-being of their four-legged friends."

350 million dogs and cats in the Asia, Oceania and Africa region

After all, the entire macro-region comprising the three continents has a population of more than 350 million dogs and cats, which is continually growing, with them being welcomed into the family.

The investment also further strengthens Nestlé's manufacturing presence in Thailand, as the company also plans to build a new production centre dedicated to Nescafé. This facility is worth 563 million francs (almost 600 million euros) and will become operational in the first part of 2028.

And while it is true that financial resources cannot be lacking for a food giant with a turnover 2025 of 89,5 billion Chf, it must not be forgotten that the group will receive the proceeds (3 billion euros) from the demerger, in Peranel, of the mineral water business and from the recent sale, for 1 billion dollars, of the supplements, vitamins and mineral salts business unit to the Americans at Yellow Wood Partners.

This article was translated from the original Italian version with the assistance of artificial intelligence. In case of discrepancies, please refer to the original Italian version.