Erboristeria Magentina supplements enter 56 Conad Nord Ovest parapharmacies

Erboristeria Magentina, a leading name in the Italian herbal medicine and phytotherapy sector, has entered into a commercial partnership with Conad Nord Ovest.

The collaboration involves the introduction into 56 Conad Nord Ovest parapharmacies of Bergamot Balance, the new supplement range dedicated to cardiovascular wellbeing and cholesterol control, with organic Calabrian bergamot as its key ingredient.

The European regulatory framework

This choice highlights a particularly timely new product for the parapharmacy channel, also in light of developments in the European regulatory framework concerning fermented red rice: Regulation (EU) 2022/860 introduced specific restrictions on monacolins, stipulating that the daily serving of the product must provide less than 3 mg. This change has helped steer research towards proprietary ingredients and formulations capable of offering new approaches to supporting lipid metabolism and cardiovascular wellbeing.

Against this backdrop comes Bergamot Balance, a nutraceutical project that brings Erboristeria Magentina's concept of “the science of nature” to a high-concentration range, in which the selection of raw materials is combined with targeted formulas, standardised ingredients and synergistic complexes.

The products in the range

Organic Calabrian bergamot (Citrus bergamia Risso & Poiteau), naturally rich in bioactive polyphenols, is the common thread running through the three products that make up the range:

Bergamotto Compresse Colesterolo is the flagship product, containing organic Calabrian bergamot extract, GlicavOx, a patented complex based on amaranth and avocado, milk thistle standardised to 80% in silymarin, and policosanols. The formulation is supported by a clinical study conducted in collaboration with the Laboratory of Clinical Pharmacology and Pharmacogenetics of the Amedeo di Savoia Hospital – Department of Medical Sciences of the University of Turin. In the population with baseline cholesterol above 180 mg/dL, more than 73% of subjects recorded a measurable improvement in total cholesterol levels after one month of use, maintained over the three-month treatment period.

Perle Omega 3 stands out for its high concentration and for a formulation designed to meet, with a single softgel, the Omega 3 requirement associated with normal heart, brain and visual function. The dosage can be adjusted according to individual supplementation needs. The addition of organic bergamot essential oil also helps make it more pleasant to take and completely free from aftertaste. The product has Friend of the Sea international certification.

Bevibile Bergamotto – Equilibrio dei Lipidi is a ready-to-use liquid formulation containing 40% of organic bergamot juice, Solanred – red aubergine extract, artichoke, rosehip and aloe vera gel. A vegan formula combining the distinctive bergamot component with a complex of plant-based ingredients.

This article was translated from the original Italian version with the assistance of artificial intelligence. In case of discrepancies, please refer to the original Italian version.