EasyCoop online grocery service reveals its customers’ favourite summer dishes

EasyCoop, Coop Alleanza’s online grocery service 3.0, reveals the favourite summer dishes 2026 chosen by customers, consisting mainly of simple ingredients, customisable recipes and combinations that bring together tradition and new eating habits.

The most popular dishes

Taking first place is the caprese salad, which moves up one place from 2025 and overtakes chicken salad. Tomatoes, mozzarella, basil and oil thus remain one of the combinations most representative of the Italian summer table. In the baskets associated with the recipe, 61% of the products purchased are Coop-branded. Therice or pasta saladalso moves up one place, reaching the second step of the podium. A dish that leaves room for personal interpretations and makes it possible to combine vegetables, tuna, cheese, olives and other ingredients according to individual tastes and what is available. In this case, the share of Coop products reaches 64%.

It falls from first to third place forchicken salad, which nevertheless remains among the most popular preparations and records one of the highest proportions of Coop-branded products in the entire ranking: 68%. Stable in fourth place is the combination of fresh fruit and tub ice cream, consisting 54% of Coop products. Within the category, vegan ice creams and those with no added sugar are growing compared with last year, for which the Coop share reaches 31%.

A top ten of great classics and influences

In fifth place is the combination of salmon and avocado, which, at 74% records the highest presence of Coop-branded products among the ten dishes in the ranking. They are followed byseafood salad, which drops one place from 2025 and has a Coop share of 53%, and ham and melon, in seventh place with 37% of Coop-branded ingredients.

Holdingeighth and ninth place respectively are the spelt or barley salads with vegetables, consisting 51% of Coop products, and bresaola with rocket and Parmesan, which reaches a share of 46%. The new entry in the 2026 ranking is carne salada served with cherry tomatoes and lemon. The dish enters directly in tenth place, with 41% of the products purchased being Coop-branded, and takes the place of couscous, which appeared in last year’s top ten. The ranking thus shows a summer table that does not forgo the great Italian classics, while also embracing more contemporary combinations. The presence of salmon and avocado at the top and the growth of poke testify to the spread of customisable and complete recipes, in which fresh ingredients, cereals, vegetables and sources of protein can be combined according to personal preferences.

Friselle and flavoured waters: growing trends

Outside the top ten, among the preparations growing most compared with previous years are friselle with cherry tomatoes. An essential recipe, made84% with Coop-branded products, bringing the flavours of the Mediterranean tradition to the online shopping basket. Interest is also increasing in homemade flavoured waters for which the presence of Coop products reaches85%. The combination preferred by EasyCoop customers is mint, cucumber and ginger, followed by lemon and mint and, in third place, the mint-only version. A simple solution for making hydration more enjoyable and varied during the hottest days.

This content was translated with the assistance of artificial intelligence.