Aldi renews its support for Fairtrade Weeks to encourage conscious purchases

Aldi is renewing its commitment to supporting Fairtrade for the sixth consecutive year, joining from 19 to 25 October the Fairtrade Weeks initiative, which aims to encourage conscious and responsible purchases that respect people's rights and protect the planet.

Fairtrade products

At Aldi stores, customers will be able to purchase a selection of Fairtrade-certified products designed to accompany consumers at different times of the day. Among the products on offer are those available exclusively from Aldi, such as the special chocolates from the Moser Roth range, available in dark, orange- and almond-flavoured, hazelnut and orange, ginger and lime varieties.

These are joined, also from the Moser Roth range, by bars made with certified cocoa in various percentages, sourced from Peru, the Dominican Republic, Ecuador and Uganda, as well as assorted flavoured chocolate bars. Among the certified premium products available exclusively from Aldi, the filled chocolate from the Choceur range also stands out.

The selection of Fairtrade products also includes organic bananas, and a wide range of options for breakfast, snacks or light bites, such as Fit & Crunch chocolate from the Happy Harvest, range, chocolate wafers and hazelnut cream biscuits from the Finest Bakery range, as well as a selection of pantry essentials such as Happy Harvest brown sugar, cocoa 20/22% from the Back Family range and hazelnut spread under the Nutoka brand.

A responsible choice

Choosing a Fairtrade-certified product is a concrete way to help promote more decent incomes, respect for workers' rights, environmental protection and action to combat the climate crisis.

“Making certified products available within our range means giving Aldi customers the opportunity to make more conscious choices every day through a simple gesture such as doing their shopping,” said Corradomaria Vella, head of commercial at Aldi Italia. “For Aldi, supporting Fairtrade is a further opportunity to promote a model that focuses not only on quality and value for money, but also on people and the environment.”

Joining the Fairtrade Weeks initiative forms part of Aldi's broader corporate responsibility programme and the retailer's desire to integrate responsible criteria into its offering, making certified products increasingly accessible. A commitment that combines attention to supply chains, quality and value for money, at low prices every day.

This article was translated from the original Italian version with the assistance of artificial intelligence. In case of discrepancies, please refer to the original Italian version.