Conad Nord Ovest reopens a former Realco store in Bologna under the Conad City banner

Conad Nord Ovest continues the integration of former Realco stores into its network by reopening the supermarket on Via San Pio V in Bologna under the Conad City.

The former Realco acquisition plan continues

The operation is part of the plan implemented by Conad Nord Ovest, in synergy with Conad Centro Nord in their respective areas of operation, to acquire former Realco stores. It confirms the commitment of the Conad System to ensuring continuity of service for local communities while safeguarding employment.

The reopening also sees the entire team of 11 employees retained, returning to the neighbourhood a renovated local store with a range of products and services designed to meet customers’ everyday shopping needs, in keeping with the quality and value for money that characterise the Conad banner.

An even wider range

With the change to the Conad City banner, customers can count on an even wider and more carefully selected range, with particular attention to fresh and ultra-fresh products, local specialities and specialities from the “I Nostri Ori”.

The fruit and vegetabledepartment, expanded and enhanced, offers a wide selection of fresh, locally sourced produce and organic products. The 0 department butcher’s and fishmonger’sdepartments, operated on a self-service basis, offer a range focused on convenience and speed of purchase, with a wide selection of high-quality ready-to-cook products. The fresh food area is completed by the bakery and pastry department, offering fresh baked goods every day, and the deli, which offers hot and cold dishes every day, including traditional specialities, ready to eat. There is also a wine cellar, with a carefully selected range of labels from the Emilia region alongside outstanding products from across Italy. Particular attention is paid to different lifestyles, with a dedicated area offering a selection of healthy, organic, high-protein, ethnic, gluten-free and vegan products.

The retailer’s own brand

The range is further enhanced by products under the Conadbrand, a guarantee of quality and value for money for everyday shopping, and by lines dedicated to specific needs and lifestyles, such as Verso Natura Conad, Alimentum, PiacerSi and Conad Percorso Qualità. The offering is completed by the Italian regional specialities of Sapori&Dintorni and the Sapori&Ideeline, together with the Essentiae and Essentiae Lab lines dedicated to personal care, Conad Baby for the nutrition and wellbeing of children, and Conad Petfriends, dedicated to pets.

The new store

The store occupies an area of 750 sq m and is equipped with 3 traditional tills. Services available include an Amazon Locker for collecting online purchases, free Wi-Fi, bill payment and mobile phone top-ups.

To celebrate the opening and reward the loyalty of long-standing customers, former customers of the previous banner will receive a welcome bonus of 1.000 miPremio points towards their next Conad shop. The new store is open from Monday to Saturday from 8:00 to 20:00.

The comment

The store continues to be managed by a retailer with extensive local experience, Conad Nord Ovest member Juri Cervi, who already operates stores in Anzola dell'Emilia and on Via Silvani and Via S. Isaia in Bologna: “Welcoming this store into the Conad Nord Ovest network represents an exciting challenge for me and the entire team, which we are taking on with the benefit of the experience we have gained in the Bologna area. We want to continue to be a point of reference for those who live and work in the neighbourhood, making the most of our team’s experience and professionalism while offering customers innovative services and an increasingly comprehensive range capable of combining quality, value for money and attention to local specialities.”

This content was translated with the assistance of artificial intelligence.