Cesar opens a new Acqua & Sapone store in Mirabella Eclano, in the heart of Irpinia

Cesar continues its growth journey with the opening of a new store Acqua & Sapone in Mirabella Eclano, in the province of Avellino.

A modern and functional store

The new store is located in Passo Eclano, in the heart of Irpinia, in one of the area's main commercial districts and in a strategic location behind Il Carro Shopping Centre. With a total surface area of over 800 sq m, the store has been designed to offer a modern and functional shopping experience, with a wide range of the best brands dedicated to personal and household care, a large area dedicated to perfumery and make-up, as well as new products, trends and fashionable items able to meet the needs of an increasingly attentive and well-informed clientele. The offering is completed by a large car park available to customers.

37th store in Campania

The opening marks the arrival of the Acqua & Sapone chain in the city of Mirabella Eclano for the first time and further strengthens Cesar's presence in Campania, where the network reaches 37 sales outlets. The new store will be managed by a team made up of 7 employees, all from the local area.

The opening is part of Cesar's development plan, which continues to invest in expanding its retail network with the aim of making its stores under the Acqua & Sapone and La Saponeria banners increasingly accessible and present in the country's main urban and commercial areas.

This ongoing growth is also supported by the success of Carta Club Acqua & Sapone, the loyalty programme that has exceeded 3 million members and offers customers exclusive benefits, dedicated initiatives and special collections designed to accompany their everyday purchases.

This content was translated with the assistance of artificial intelligence.